Turnberry Ocean Club vs Jade Signature: Sunny Isles High-Rise Elegance Showdown
Quick Summary
- Sunny Isles icon vs icon
- Turnberry club life in the sky
- Jade modernism on the sand
- Compare space service privacy
Sunny Isles high rise rivalry at a glance
Sunny Isles Beach has evolved into one of the most closely watched stretches of coastline in South Florida, a slim barrier island lined with glass towers that feel more like private resorts than traditional condominiums. At the heart of this transformation, two addresses sit on every sophisticated buyer's shortlist: Jade Signature Sunny Isles Beach and Turnberry Ocean Club Sunny Isles. Both are true oceanfront properties with sweeping views and pedigreed development teams, yet they interpret high rise luxury in very different ways.
Jade Signature Sunny Isles Beach is the art collector's choice - a design forward tower by Herzog and de Meuron with interiors by PYR that prizes proportion, natural light and a seamless transition from residence to beach. Residences tend to be slightly leaner in scale, with options that begin around one bedroom plus den and move up through large four and five bedroom homes and dramatic multi level sky villas. The aesthetic is quiet and contemporary, framed by deep terraces, pale finishes and column free great rooms that keep the Atlantic always in view.
Turnberry Ocean Club Sunny Isles, by contrast, is conceived as a private club in the sky. With only 154 residences, all starting at three bedrooms, the tower feels intentionally boutique. Architecture by Carlos Zapata and Robert Swedroe pushes glass and white structural fins upward to a 54 story crown, punctuated at its core by the Sky Club, a three level amenity deck suspended more than 300 feet above the sand. Residences read as true sky estates, with dramatic ceiling heights, expansive outdoor terraces and summer kitchens standard in nearly every home.
For a buyer looking at the broader Sunny-isles corridor, the decision between these two often comes down to temperament. If you are drawn to serene, design driven living with family friendly amenities anchored at the beach, Jade will feel immediately natural. If you prefer an energized club environment where golf, yachting, dining and social spaces are integrated into your daily routine, Turnberry Ocean Club will resonate. Both, however, are of a calibre that justifies a focused, side by side evaluation rather than a quick impression from a sales gallery.
Architecture, interiors and views
Architecturally, Jade Signature was conceived from the inside out. The tower's parallelogram footprint and subtle rotation on the site were chosen to optimize light on the pool deck and views from the residences throughout the day. Structural supports are pushed to the perimeter and core so that living spaces remain free of interior columns, creating long, clean sightlines out to the horizon. The decision to sink the parking into an underground garage, rare in coastal South Florida, keeps the ground plane open for lush gardens and a direct, almost villa like relationship between lobby, pool deck and beach.
Inside, Jade's residences feel like calm galleries for the surrounding seascape. Typical ceiling heights are around ten feet, higher in upper residences, and every home includes a private elevator foyer opening into a wide, light filled great room. Many floor plans run east to west, allowing owners to watch sunrise over the ocean and sunset over the Intracoastal from the same residence. Terraces are unusually deep, often up to twelve feet, so outdoor living rooms feel as usable as the interior salons. Kitchens are European in sensibility, with sleek cabinetry and integrated German appliances, while primary suites feature generous dressing areas and spa like baths that keep finishes restrained and timeless.
Turnberry Ocean Club approaches architecture as theatre. The arrival sequence begins beneath a grand porte cochere, moving into a soaring three story lobby framed in glass so that the ocean horizon is the first artwork residents see. Above, the tower rises as a crystalline shaft, its white structural columns not only defining the exterior rhythm but performing the heavy lifting that allows for vast, column free interior expanses and the engineering of the Sky Club. This Sky Club, floating across three entire levels, houses sunrise and sunset pools that project beyond the facade, giving the building a profile that is instantly recognisable even from the Intracoastal.
Within Turnberry residences, the scale increases noticeably. With no one or two bedroom offerings, even the most modest plans, around three thousand interior square feet, feel like proper homes rather than pied a terres. Ceiling heights range roughly from ten to twelve feet, and select duplex and triplex sky villas feature twenty foot living room volumes with private pools on their terraces. Standard floor plans are flow through, with balconies on both the ocean and bay sides and summer kitchens with built in grills and wet bars that make outdoor entertaining effortless. Kitchens often feature Italian cabinetry by Snaidero and appliance packages by Gaggenau, while primary baths are finished in stone with freestanding soaking tubs and generous showers. The overall tone is international and polished, a style that can accommodate both contemporary and more classical furnishings without feeling forced.
From a pure views standpoint, both towers deliver on what matters most in Sunny Isles Beach. Jade's slightly more slender massing and north south orientation accentuate long shore vistas, while Turnberry's greater height yields far reaching panoramas of the ocean, the Intracoastal and the Miami and Fort Lauderdale skylines. In practice, the difference for an owner is less about view quality and more about how intimately one wants to feel connected to the landscape: Jade feels anchored to the sand and gardens, Turnberry feels like a glass observatory hovering above it all.
Amenities, service and the daily rhythm of life
Amenities are where these two developments most clearly diverge in personality. Jade Signature concentrates its amenity program at the base of the building, so everything important radiates out from the beach and landscaped deck. Owners step from the lobby directly onto a private club style pool terrace with a resort pool, a separate lap pool and a staffed beach club zone where chaise lounges, umbrellas and towel service are set up for owners only. A residents only restaurant sits just off the sand, allowing for relaxed lunches, sunset drinks and the ability to host friends without leaving the property.
Inside, Jade offers a refined but understated suite of spaces that quietly support daily life. There is a fitness center with ocean views, a spa with treatment rooms and a hammam style steam experience, a library and reading lounge, business and conference rooms for remote work, and a series of social salons including a wine bar and entertainment lounge. Families appreciate the thoughtful segmentation: children's discovery playroom, dedicated teens lounge and game rooms ensure each age group has its own domain. A limited inventory of guest suites can be reserved for visiting family or staff, preserving privacy in the main residence while keeping everyone under one roof. Service is calibrated to feel residential more than resort like, with concierge staff arranging everything from car transfers to private chefs with discretion rather than fanfare.
Turnberry Ocean Club, as its name suggests, leans fully into the club lifestyle. While it does have a ground level oceanfront pool and beach club, the centerpiece of its offering is the Sky Club, a roughly forty thousand square foot amenity deck set across multiple levels high in the tower. On one level, twin infinity edge pools face east and west so that owners can swim into sunrise and sunset in the same day. Adjacent lounges and bar areas make this level a natural gathering point for cocktails and casual entertaining. Above, a fitness center and spa occupy their own devoted floor, with indoor and outdoor training areas, treatment rooms, salon services and relaxation spaces that enjoy dramatic long range views.
Another Sky Club level is dedicated to dining and social life, with private dining rooms, a residents lounge and a sunset terrace that converts easily from family dinners to more formal hosted events. A pet retreat even gives dogs their own high altitude garden. Back at the base of the building, additional amenities include a coffee lounge, cinema style screening room, executive boardroom, children's club, gaming spaces and a handful of guest suites. Technology and security are woven through quietly, with biometric access, high speed lifts and robust connectivity in all common areas.
Beyond the building itself, Turnberry Ocean Club owners benefit from privileged access to the Turnberry portfolio in nearby Aventura, including golf courses, tennis facilities, a marina and resort dining. For many buyers this effectively doubles the amenity universe: a morning round of golf, lunch at the country club, then an afternoon swim in a pool cantilevered over the beach. The atmosphere is correspondingly more social than Jade's. Neighbours are likely to know each other from recurring events, standing tee times or shared use of the club spaces, and the staff tends to know owners' preferences in detail.
Privacy, ownership profile and positioning in the Sunny-isles market
For privacy minded buyers, numbers matter. Jade Signature's approximately 192 residences create a relatively intimate building by Miami standards, especially given the generous average unit sizes, yet still result in a slightly livelier lobby and amenity scene than at Turnberry. Most residential floors host around four homes, each with a private elevator foyer, so corridor traffic is minimal. The building's commitment to owner use rather than transient occupancy, including restrictions on short term rentals, preserves a stable, residential community. Pets are generally welcomed within defined guidelines, which has helped Jade become popular with families and long stay international owners.
Turnberry Ocean Club, with just 154 residences and no small floor plans, reads even more exclusive. On many levels there are only two or three homes, and at the top, sky villas and tower suites command entire or multiple floors. Private and service elevators separate arrival and back of house circulation, and the amenity program is large enough that even when the tower is fully occupied it rarely feels crowded. The combination of large residence sizes and high staffing ratios naturally limits the owner pool to those prepared for the associated level of carrying costs, which in turn reinforces the sense of a small, curated community.
Carrying costs are an important nuance in this comparison. Historically, Jade's association fees per square foot have tended to sit somewhat below those at Turnberry Ocean Club, reflecting the fact that a broader base of owners shares the expense of its amenities. At Turnberry, the cost of operating the Sky Club levels and the broader Turnberry club ecosystem is spread across fewer, larger homes, so monthly assessments usually trend higher in absolute and per square foot terms. The trade off for an owner is straightforward: at Jade you gain design pedigree, excellent wellness and family amenities and efficient costs for a prime oceanfront tower; at Turnberry you pay a premium for a vertically integrated country club lifestyle with service and facilities that rival luxury resorts.
Within the broader Sunny Isles Beach skyline, both towers sit comfortably among some of the most recognisable names in branded luxury. For buyers surveying options, Armani Casa Sunny Isles Beach, Regalia Sunny Isles Beach, The Estates at Acqualina Sunny Isles and The Ritz-Carlton Residences® Sunny Isles all offer distinct takes on beachfront living, from full floor residences to hotel serviced homes. Yet Jade Signature Sunny Isles Beach and Turnberry Ocean Club Sunny Isles hold a particular niche: Jade as the purest expression of architect led calm modernism directly on the sand, Turnberry as the clearest realisation of a private club in the sky with deep off site lifestyle integration. For clients whose search is focused specifically on sculpted towers with strong identities, these two often feel less like competitors and more like complementary answers to different lifestyle questions.
From a strategic point of view, owning in either building also means owning a base on a corridor that continues to attract new investment and infrastructure. The island sits between Bal Harbour Shops to the south and Aventura Mall to the west, with easy road access to both Miami and Fort Lauderdale airports. That combination of convenience, oceanfront exposure and international name recognition underpins liquidity and long term desirability across the top tier buildings along the sand.
FAQs
Which building offers larger average residences, Jade Signature Sunny Isles Beach or Turnberry Ocean Club Sunny Isles?
Turnberry Ocean Club generally offers larger average residences, starting at three bedrooms and moving up into multi level sky villas that rival single family homes in scale. Jade Signature includes very large residences and penthouses but also offers smaller one bedroom plus den and two bedroom layouts, so its overall mix is broader and better suited to buyers seeking a lock and leave apartment or a secondary beach home in addition to full time residences.
If I prioritise a low key, wellness focused environment, which tower is likely to suit me better?
Jade Signature tends to be the better fit for those who value a serene, design conscious setting. Its amenities are concentrated at the sand and in garden level spaces that feel more like the extensions of a private villa than a resort, with a strong emphasis on spa, fitness, reading and family lounges. Turnberry Ocean Club also has excellent wellness facilities, but its multi level Sky Club and social programming cultivate a more energetic, club like atmosphere.
Which property is stronger for buyers who entertain frequently and enjoy a social, club driven lifestyle?
Turnberry Ocean Club is designed around hosting and social interaction. The Sky Club's pools, lounges and dining rooms make it easy to entertain without leaving the building, and the connection to Turnberry golf, tennis and marina facilities broadens the social circle beyond the tower itself. Jade Signature certainly accommodates entertaining, with large terraces and sophisticated common areas, but it is intentionally quieter and more residential in feel.
How should I think about ongoing costs when comparing these two options?
Rather than focusing solely on headline monthly fees, it is helpful to look at what those fees support. Jade's costs are often more efficient relative to its amenity offering, which already includes a beachfront club, spa, fitness, children and teen areas and guest suites. Turnberry's assessments tend to be higher, but they underpin an unusually expansive amenity footprint and privileged access to Turnberry's broader club portfolio. Serious buyers typically model total cost of ownership over several years with their advisor to understand which structure aligns best with their usage pattern.
Where can I get independent guidance on whether Jade Signature or Turnberry Ocean Club is the better fit for my family and portfolio?
Because both buildings are exceptional yet quite different in tone, most clients benefit from curated on site tours, detailed stack analyses and a review of recent resale performance before committing. For confidential, data backed advice and access to the best available residences in both towers and neighbouring icons like Armani Casa Sunny Isles Beach, Regalia Sunny Isles Beach, The Estates at Acqualina Sunny Isles and The Ritz-Carlton Residences® Sunny Isles, you can connect with the team at MILLION Luxury for tailored guidance.
Million Luxury
Million Luxury
Welcome to MILLION, an exclusive luxury real estate boutique nestled in the heart of South Florida’s most desirable locations. Specializing in high-end properties, we provide a sanctuary for discerning clients including top Fortune 500 executives, affluent families, celebrities, and professional athletes from across the globe. At MILLION, we understand the unique demands of our elite clientele and offer a seamless blend of confidentiality and personalized attention. Our commitment to privacy is unwavering; we ensure that every transaction and interaction is handled with the utmost discretion and according to stringent confidentiality protocols. Our concierge service embodies the pinnacle of white-glove care, offering tailored assistance that transcends traditional real estate support.
