South Florida’s Ultra‑Luxury Real Estate Market Soars in November 2025

November 2025 data shows South Florida’s ultra-luxury segment accelerating even as broader U.S. housing cools. The tri-county market is tracking about 426 $10M-plus sales for the year, supported by do...

By Andres Munoz
South Florida’s Ultra‑Luxury Real Estate Market Soars in November 2025
The Perigon Miami Beach oceanfront condo at sunset, glass tower over the Atlantic—Miami Beach luxury and ultra luxury condos, preconstruction.
The Perigon Miami Beach oceanfront condo at sunset, glass tower over the Atlantic—Miami Beach luxury and ultra luxury condos, preconstruction.

The Perigon Miami Beach: OMA’s Oceanfront Condominium Vision on Collins Avenue

On Miami Beach’s storied Collins Avenue, The Perigon is positioning itself as a new kind of oceanfront address: architecture-forward, privacy-led, and intentionally resident-centric. Planned for 5333 Collins Avenue in the Mid-Beach corridor often called Millionaires’ Row, the 17-story, 73-residence tower brings together Office for Metropolitan Architecture (OMA) with interiors by Tara Bernerd & Partners and landscape architecture by Gustafson Porter + Bowman. With dual-water frontage between the Atlantic Ocean and Indian Creek, and an amenity program that emphasizes private hospitality, The Perigon reflects where today’s ultra-prime buyer is headed: fewer residences, more discretion, and design that reads as a long-term asset, not a trend.

St. Regis Sunny Isles, Sunny Isles Beach oceanfront balcony dining at sunset—sky‑level living in luxury and ultra luxury condos; preconstruction.
St. Regis Sunny Isles, Sunny Isles Beach oceanfront balcony dining at sunset—sky‑level living in luxury and ultra luxury condos; preconstruction.

St. Regis Sunny Isles vs Avenia Aventura: Two Distinct Service Models in South Florida Branded Living

In South Florida’s branded-residence surge, the most consequential differentiator is not the logo on the keycard. It is the operating philosophy behind daily life. This editorial compares two highly different expressions: St. Regis® Residences Sunny Isles, a private, resort-scale oceanfront proposition anchored by hospitality culture and signature butler service, and Avenia Aventura, a low-density FENDI Casa-branded boutique building oriented around design, privacy, and marina access. For buyers weighing second-home ease, long-term livability, and the practical realities of staffing and amenity scale, the contrast is instructive.

9900 West, Bay Harbor Islands modern waterfront condo rising over turquoise canals—private marina vibe for luxury and ultra luxury condos; preconstruction.
9900 West, Bay Harbor Islands modern waterfront condo rising over turquoise canals—private marina vibe for luxury and ultra luxury condos; preconstruction.

Bay Harbor Islands Boutique Waterfront Condos: A Discreet Buyer’s Guide

Bay Harbor Islands has become a case study in South Florida’s “small-building, big-lifestyle” thesis: low-rise and mid-rise waterfront residences that trade on privacy, walkability, and boating access while staying minutes from Bal Harbour and Miami Beach. This guide outlines what is driving demand, which project attributes matter most, and how to underwrite value in a market where boutique inventory can command meaningful premiums.

888 Brickell Residences sunset spa pool, Brickell Miami—wellness amenity for ultra luxury and luxury condos, preconstruction.
888 Brickell Residences sunset spa pool, Brickell Miami—wellness amenity for ultra luxury and luxury condos, preconstruction.

Brickell’s Next Luxury Benchmark: Wellness-Forward Branded Residences, From Mercedes-Benz Places to ORA by Casa Tua

In Brickell, wellness has moved from a nice-to-have amenity floor to a defining part of the ownership proposition. Two high-profile, brand-driven projects illustrate the shift: Mercedes-Benz Places Miami, with its design-and-mobility lens, and ORA by Casa Tua, with a hospitality-first approach anchored by dining, service, and verdant respite. For buyers weighing lifestyle, privacy, and long-term desirability, the most revealing differences are not just what each building offers, but how each one intends residents to live day to day.

Shore Club, Miami Beach urban paradise with palm landscaping and pathways—oceanfront lifestyle for luxury and ultra luxury condos; preconstruction.
Shore Club, Miami Beach urban paradise with palm landscaping and pathways—oceanfront lifestyle for luxury and ultra luxury condos; preconstruction.

Palm Beach vs Miami: Two Luxury Lifestyles, Two Very Different Real-Estate Plays

Palm Beach and Miami can both deliver an exceptional South Florida life, but they operate on different social systems. One is organized around private clubs, seasonal traditions, and discreet codes of belonging; the other is built on global dining, high-energy nightlife, and a denser, more public urban rhythm. For buyers weighing a primary residence, a winter base, or a legacy second home, the lifestyle differences often matter as much as the floor plan.

The Ritz‑Carlton South Beach sunrise skyline over Miami Beach—oceanfront landmark amid luxury and ultra luxury condos; resale.
The Ritz‑Carlton South Beach sunrise skyline over Miami Beach—oceanfront landmark amid luxury and ultra luxury condos; resale.

From Your Dog’s Perspective: Condo Life vs. A Yard in South Florida Luxury Real Estate

For many affluent buyers, the debate between a single-family home and a high-rise condo is framed as lifestyle. Your dog frames it as routine. This MILLION Luxury editorial looks at daily movement, novelty, policy constraints, and building amenities to help dog owners choose the right South Florida home without relying on the myth that a backyard automatically equals a better life.

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