Brickell, Miami, Florida waterfront skyline and baywalk—vibrant zone of luxury and ultra luxury condos, offering preconstruction and resale.
Brickell, Miami, Florida waterfront skyline and baywalk—vibrant zone of luxury and ultra luxury condos, offering preconstruction and resale.

Rent Before You Buy: The Discreet Luxury Strategy Reshaping South Florida in 2026–2027

In South Florida’s ultra-premium market, renting first has evolved from a stopgap into a deliberate way to validate neighborhood fit, building services, and true day-to-day livability. Here is how high-net-worth buyers are using trial stays, longer leases, and tax-residency planning to time their purchase with confidence.

St. Regis Brickell luxury residences in Miami featuring elegant architecture, lush landscaping, and exclusive entrance design.
St. Regis Brickell luxury residences in Miami featuring elegant architecture, lush landscaping, and exclusive entrance design.

Hotel-Branded vs Design-Branded Residences in Miami: The Service Models Buyers Actually Live With

In Miami’s upper tier, the most meaningful differentiator is no longer only the view line or the marble selection. It is the operating model: who staffs the building, how services are delivered, and whether the residential experience is truly residential or quietly optimized for hospitality. Using publicly disclosed details from two high-profile Downtown towers, this MILLION Luxury editorial breaks down the difference between a hotel-integrated, staffed approach and a residential-first, curated approach, plus the due diligence questions sophisticated buyers should ask before committing.

The Ritz‑Carlton South Beach sunrise skyline over Miami Beach—oceanfront landmark amid luxury and ultra luxury condos; resale.
The Ritz‑Carlton South Beach sunrise skyline over Miami Beach—oceanfront landmark amid luxury and ultra luxury condos; resale.

South Florida Luxury Home Insurance in 2026: A Buyer’s Guide to Deductibles, Flood Coverage, and Condo Risk

Florida’s property-insurance story is shifting from pure sticker shock to smarter structuring. For luxury buyers, the decisions now hinge on deductibles, flood strategy, condo master policies, and high-value coverage details that affect real out-of-pocket exposure.

Cipriani Residences Brickell waterfront living room; luxury interiors for ultra luxury preconstruction condos with bay views in Brickell, Miami.
Cipriani Residences Brickell waterfront living room; luxury interiors for ultra luxury preconstruction condos with bay views in Brickell, Miami.

Baccarat Residences vs ORA by Casa Tua in Brickell: A Buyer’s Guide to Quiet Luxury and Social Energy

In Brickell, two branded towers express two distinct definitions of luxury. Baccarat Residences leans into a waterfront, lower-density concept with design-forward interiors and a more private cadence. ORA by Casa Tua is conceived as hospitality-led living, with turnkey residences, dining-forward programming, and a larger ecosystem shaped by short-term flexibility. For buyers deciding between serenity and activation, the differentiators are measurable: location, unit count, pricing bands, and lifestyle infrastructure.

The Residences at 1428 Brickell bayfront penthouse at sunset—Brickell, Miami; sky‑high luxury and ultra luxury condos; preconstruction.
The Residences at 1428 Brickell bayfront penthouse at sunset—Brickell, Miami; sky‑high luxury and ultra luxury condos; preconstruction.

Brickell Views: Bayfront Adjacency vs High-Floor Panorama

In Brickell, “best view” is rarely a single direction or altitude. Bayfront towers reward closeness to the water, while core towers use height, orientation, and volume to turn the skyline into an everyday amenity.

Cipriani Residences Brickell over Biscayne Bay; luxury waterfront tower for ultra luxury preconstruction condos in Brickell, Miami.
Cipriani Residences Brickell over Biscayne Bay; luxury waterfront tower for ultra luxury preconstruction condos in Brickell, Miami.

Cipriani vs Una in Brickell: Two Distinct Visions of Waterfront Luxury

Brickell’s newest trophy-level offerings increasingly divide into two buyer mindsets: the hospitality-led branded residence and the architecture-led waterfront tower. Cipriani Residences Miami and Una Residences illustrate that split with unusual clarity, from their skyline identities to their interior philosophies and amenity programming.

About Us

MILLION is a luxury real estate boutique specializing in South Florida's most exclusive properties. We serve discerning clients with discretion, personalized service, and the refined excellence that defines modern luxury.