South Florida’s Ultra‑Luxury Real Estate Market Soars in November 2025

November 2025 data shows South Florida’s ultra-luxury segment accelerating even as broader U.S. housing cools. The tri-county market is tracking about 426 $10M-plus sales for the year, supported by do...

By Andres Munoz
South Florida’s Ultra‑Luxury Real Estate Market Soars in November 2025
Shell Bay by Auberge, Hallandale Beach golf course aerial with tower—signature skyline living in luxury and ultra luxury condos; preconstruction.
Shell Bay by Auberge, Hallandale Beach golf course aerial with tower—signature skyline living in luxury and ultra luxury condos; preconstruction.

Shell Bay vs 2000 Ocean: Two Hallandale Models of Luxury Living

In Hallandale, ultra-luxury has split into two distinct ownership experiences: a private-club, hospitality-run campus at Shell Bay and a boutique, design-led oceanfront tower at 2000 Ocean. This MILLION Luxury editorial breaks down how each building’s operating model, amenity strategy, and daily service culture shapes real life for owners and their guests.

Cipriani Residences Brickell balcony at sunset with ocean view; luxury outdoor living for ultra luxury preconstruction condos in Brickell, Miami.
Cipriani Residences Brickell balcony at sunset with ocean view; luxury outdoor living for ultra luxury preconstruction condos in Brickell, Miami.

Brickell’s New Service Standard: Arrival, Storage, and Quiet Logistics in Ultra-Luxury New-Construction Living

In Miami’s most design-forward neighborhoods, luxury is increasingly measured not only in finishes, but in what runs flawlessly behind the scenes. From the choreography of a porte-cochère to the predictability of package handling and climate-smart storage, today’s buyers are underwriting operational excellence as seriously as views. This MILLION Luxury editorial looks at two distinct Brickell approaches to modern service: an 80-story Cipriani-branded tower with a hospitality-style concierge model and transportation perks, and a boutique, wellness-minded low-rise on Brickell Avenue designed for discretion and daily ease.

Four Seasons Coconut Grove contemporary architecture with Miami skyline backdrop—iconic address for luxury and ultra luxury condos; preconstruction.
Four Seasons Coconut Grove contemporary architecture with Miami skyline backdrop—iconic address for luxury and ultra luxury condos; preconstruction.

Coconut Grove’s Boutique Condo Boom, and the Fine Print on Rental Flexibility

In Coconut Grove, the most compelling new condominium offerings are increasingly boutique by design: fewer residences, larger floorplans, and amenities calibrated for privacy rather than spectacle. Yet for many buyers, the decisive detail is not the rooftop pool or the architect’s signature. It is the lease clause. Two of the neighborhood’s most discussed new projects, OPUS Coconut Grove and The Lincoln Coconut Grove, are both marketed with minimum six-month leasing and a cap of two leases per year. That structure can work beautifully for owners who want measured flexibility, but it is fundamentally incompatible with true short-term rental strategies. Against a backdrop of local enforcement against illegal short-term rentals, the difference between “occasional leasing” and “transient use” matters. Below, MILLION Luxury outlines what today’s boutique product is offering, how to read the rental rules like an operator, and where Miami Beach’s branded-residence lifestyle fits for buyers prioritizing service and lock-and-leave convenience over frequent turnover.

Cipriani Residences Miami architecture; luxury Brickell landmark for ultra luxury preconstruction condos in Miami.
Cipriani Residences Miami architecture; luxury Brickell landmark for ultra luxury preconstruction condos in Miami.

Crypto-Funded Luxury Real Estate in Miami: The Closing Reality Behind the Headlines

Crypto has become a visible, though still minority, funding rail in South Florida luxury real estate. Here is what has been publicly reported, what actually moves a closing forward, and how sophisticated buyers structure transactions with discretion and compliance in mind.

Fisher Island luxury oceanfront condos near Miami Beach with private beaches and panoramic skyline views.
Fisher Island luxury oceanfront condos near Miami Beach with private beaches and panoramic skyline views.

Star Island, Miami Beach: The Anatomy of an American Trophy Enclave

Star Island is a small, gated, man-made island in Biscayne Bay where scarcity, waterfront frontage, and privacy converge into one of Miami Beach’s most closely watched ultra-luxury submarkets.

St. Regis Sunny Isles luxury oceanfront tower with modern curved architecture and sunset views over Miami Beach.
St. Regis Sunny Isles luxury oceanfront tower with modern curved architecture and sunset views over Miami Beach.

The Penthouse Premium in Sunny Isles: What Record Sales Really Buy

A discreet look at why Sunny Isles Beach penthouses command outsize pricing, what recent record deals suggest, and the ownership realities buyers should underwrite before going top-floor.

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MILLION is a luxury real estate boutique specializing in South Florida's most exclusive properties. We serve discerning clients with discretion, personalized service, and the refined excellence that defines modern luxury.